Technology is being developed to be able to identify the specific geographic location, within 5 to 10 yards, of the telephone. This allows the opportunity to send highly targeted location-based advertising to the device. This opens up a whole new range of opportunities for marketers. We’ve been hearing for years about the scenario where you [...]
This Opens up a Whole New Range of Opportunities for Marketers
Mobile Marketing is a Marketer’s Dream
With mobile devices we can do all kinds of things—check our flight schedule, transfer money from one account to another, pay our credit card bill, make a hotel reservation, check our investment portfolio, take and send a picture, watch a video, check the score of the baseball game, check the weather in Topeka. With the [...]
Internet Marketing Training Programs
Podcasting is a relatively recent addition to Internet marketing. What is podcasting? The term is a combination of two terms “broadcasting” and “iPod” the latter referring to Apple’s portable digital audio player, although any MP3 player can play the content.
Podcasting is basically a method of publishing audio content via the Internet, allowing users to subscribe [...]